Terasol's Insights to Innovative Software Development Services

App Clips-6 Effective Ways To Acquire More Customers

Written by Kanika | Oct 27, 2021 6:30:00 PM

As we all know, 2020 was and will be a memorable year in many ways. I was talking about it in terms of technology and Apple (not the other stuff — Shhhhhh). The announcement at WWDC 2020 on App Tracking Transparency stunned and amazed both developers and customers.

However, there was another announcement that went unnoticed. 

 (You might have guessed seeing the Blog Title!)

Yes, I'm referring to App Clips by Apple.

Smartphones have applications that may be downloaded to do various activities, yet we occasionally run out of storage space and are unable to use certain apps. With the introduction of AppClips, Apple was able to overcome this problem.

Apple claims that the full versions of these apps are "discoverable at the moment [they're] needed."

What exactly does that imply?

Perhaps renting a vehicle, paying for a meal, or looking up a location on a map, and App Clips can assist you with your next step. Even if you don't have the app installed, the App Clip, a limited version of it that can help you, will appear as a pop-up banner card. It is a new revolution for the betterment of all businesses, particularly those that are on-demand.

Since its inception in the tech industry, Apple has been focused on improving the customer experience. And now, "App Clips iOS 14" is ready to serve Apple consumers' convenience.

Let's get knee-deep into this new feature and see what are they and how they work. Also, discuss how your iOS app development business may help you grow your iOS app to include Application Clips.

What is an App Clip?

 As the name suggests, iOS App clips are small versions of your regular iOS apps that allow users to access a certain aspect of an app without having to download the entire app. The clips are lightweight and quick to open, allowing users to get on with their business quickly. For each of its functions, a single application may contain numerous "clips."

Users may now install the app and complete basic chores such as paying for food, renting a car, and paying for a trip in seconds. These Beautiful App clips have two main functionalities-

  • App sub-part: By accessing the app, the user can only use the features that he required at the time. 
  • Full App Download: After installing the segment, the application clip will take you to the full app download.

How Do App Clips Work?

Pop-up cards are used in iOS App Clips to attract users' attention and direct them to abbreviated versions of apps. When a user does a certain action for which an App Clip is designed to assist, a card will often show. These tools to make these apps see: 

iOS App Clip Codes- An encoded URL and an NFC tag would be included in the app clip code, allowing it to be tapped and scanned by the iPhone camera.

NFC Tags- Users would be able to start an app clip by tapping NFC tags – which you would have put in specific areas – on their iPhones.

QR Codes- You can place QR codes in strategic spots for users to scan with their camera app or barcode reader to access the app clip.

Link-in message- Users will be able to share links over iMessage to their connections if you enable sharing inside your app clip.

Safari App Banner- Users will be able to open the Apple Clips app by tapping your web page that has been configured with Smart App Banner.

Place Cards in Maps- It is applicable when an Apple Clip is attached to a specific location. Developers can register their App Clips to show on location cards in Maps, making them accessible to users.

Want to retain app cutomers? Dive deep into development of App Cips with us

Why iOS App Clips? 

Consider the following scenario: you stroll into a burger(Mc Donalds) and notice a long line.

You see a sign next to the cash register urging you to avoid the line and get your burger through the shop's app.

What are your initial thoughts?

My response would be, "There's no way I'm going to install an app that will take up valuable storage space on my cellphone. Oh, add on to that the personal information and getting spammed."

Want to know a way to avoid the line and still project your space and privacy? 

Use an iOS App Clip for the "here and now" activities.

Apple Application Clips are about to transform the way you think and, more importantly, the way we interact with our surroundings using our mobile devices. Apple Pay and Apple ID support allow you to pay for your food and travel more swiftly, while also doubling the possibilities of your business.

One app can have multiple iOS Apple Clips, each of which can be used for a different purpose. After 30 days of inactivity, it will be automatically erased from your device. 

Let's see how can these App Clips can help your business.

How Can iOS App Clips Help Your Business Acquire More Customers?

The key goal of this app is to expand the number of users by providing them with convenience and reliability. iOS App Clips are offering bags full of profit for numerous businesses due to the instant engagement with the app.

1. Enhances customer engagement

App Clips can significantly increase engagement. For others, downloading apps is a problem due to security and storage concerns, however app clips allow users to enjoy any company's services without restriction. With the help of app clips, anyone may simply click on a link and get the information they need.

2. Help with Payments

Imagine running a business with a long queue of clients eagerly awaiting their turn to pay at the cash register. This long wait may also deter potential buyers. Using app clips is one answer to this problem. Companies can customize app clips to meet their needs and use the app clip to allow online payments.

3. Assist with advertising

Finding the correct audience and communicating the right message are two of the most crucial components of advertising. Consumers who are interested in a company will only access the app clips, and once they open the app clip, a business can supply only the necessary facts and features, assisting in the conversion of the audience into customers.

4. Get Offline Support

Imagine entering a restaurant and being required to scan a QR code to obtain the menu. Wherever possible, iOS app clips assist in offering offline support. You can only access the menu if you have an internet connection, and you'll also need an internet connection if you wish to download the app to view the menu. For certain firms, offline support is critical, and app clips can help bridge the gap.

5. Helps in Branding

App clips also aid with branding and instilling a brand picture in customers' subconscious minds. When a customer opens the app clip, the brand image and logo are displayed in the center, and the description contains all information about the brand. iOS App Clips solves this problem by allowing businesses to show their customers only the information they need, when they need it, in a non-obtrusive way.

6. Connect with your customers in a contactless manner

When we consider the current contactless-inclined business operations, iOS App Clip plays an important part. It is in guaranteeing that your organization remains unaffected when we consider the impact of coronavirus on sectors.

App Clips Use Cases Across Industries

Sports Industry-

They can have for the fans Companion highlight viewing, Free Previews, and Viewers entering the iOS App Clip would find links to purchase tickets or items in addition to video material.

Entertainment and Media Industry-

M&E enterprises can use iOS App Clip to provide a variety of services to their clients, such as purchasing tickets, joining a loyalty program, and so on. All of this was accomplished through the use of an NFC tag or QR code in their kiosk, as well as the Smart App Banner integration on their website.

On-demand rental vehicle-

A rental vehicle company may use NFC tags that customers can scan to access an app clip that allows them to rent the vehicle right from the stand.

Travel-

Travel businesses can offer visitors can receive the QR code of the electronic voucher immediately after completing the ticket purchase and be able to access the venue by validating the coupon with their phone at the entry. 

Hospitality & Hotels-

Using NFC tags and QR codes from iOS App Clip, consumers can pay fast and conveniently check-in their rooms at hotels.

How Can Business Make the Most of Its Potential?

With its innovative tools and appealing technology, iOS app development is already providing the globe with fresh experiences daily. Now, App Clips are on their way to giving businesses a new and quick option to improve their bottom line.

iOS  Apps Clip is a great method to get your business in front of clients while they're looking for it. In this manner, business owners may not only enhance their visibility and revenue but also improve the performance of their app.

Clips from apps are entirely safe and dependable. These app clips are powerful and can rapidly handle and store data. When the app clip is closed, the data is removed, which helps to ensure privacy.

Jump into App Clips Development with Us

App Clip introduces a new way for developers to attract consumers from the real world. The options of using App Clips are boundless, and how you use this feature to your advantage is entirely up to you.

We, here at Terasol Technologies, have the finest team to move forward with this chance to elevate and add value to your company while addressing crucial business issues.

App Clips are a portal to the future, and together, just contact us and discuss a lot more!