Terasol Logo

Delivering a new direction to fashion eCommerce app development for Vircon.

Virnecon-Landing-Image
virnecon logo

Idea

Vircon is a fashion eCommerce application with VR-based trial rooms. Our client thought to take the family business on an online eCommerce platform to compete in the digital era.

Vircon reached out to Terasol for creating an eCommerce app to help her in branding and selling self-designed apparel and wanted to reach a much wider audience. To stand out in the market, the client wanted a female-centric application, without compromising the trial & buy habit, just like Lenskart.

About_me_360_logo-2

Country

India

Industry

eCommerce

Completion Time

1 Year

Team Size

Varied from 6 to 9

Tech Stack

swift-15

Swift

java-4

Java

laravel-2

Laravel

mongodb-icon-1

MongoDB

Target Devices

virnecon-target-devices
virnecon-target-devices-2
virnecon-target-devices-3

Expectations

01

Mobile App Development

The client wanted us to build both Android and iOS native applications to avoid performance issues and reach a wider audience. A platform that is user-friendly and easy to find all of their products. She also wanted to develop some enhanced features like a virtual trail room to be distinct from others.

02

Admin Panel

The client wanted to synchronize its inventory with a third-party distributor, integrated with cost-effective shipping options, order management, payment and user management, etc. to ensure a one-stop solution for all the online business activities.

03

Virtual Trial Room

A platform-independent virtual trial room to give unbelievable twists to digital shopping to deliver an immersive customer experience and satisfy next-generation users.

04

Consistent UI/ UX Across Platform

To create a strong brand identity from offline stores that reflects the core of their brand and should enable users to explore and trust their collection. She wanted to have identical, personalized, and consistent UI components for Android, iOS, and web apps to ensure a consistent user experience and smooth navigation.

Process

This eCommerce app development project consisted of huge number of features so we broke it down into three phases within the agile project management approach. Our team consisted of a Project Manager, Tech Lead, Product Designer, Backend Developer, Frontend Developer, Android Developer, iOS Developer, QA, and DevOps engineer.

In the first phase, we created the Backend and Web Applications of the project which took us almost 5 months. The backend contains APIs required for Frontend and Database architecture. Wherein Web Application included Web Portal for end-users and Admin Panel for the client and their team for data management and reporting. Our Product Design team finalized personalized brand designs parallel during the first phase.

 

Virtual-trial-room-virnecon-Terasol-technologie
Ecommerce-app-development-virnecon-Terasol-technologie

The second phase, we started with native Android and iOS applications. Meanwhile, our QA team continued testing Web Applications and APIs. We also started the main and unique feature of this application i.e. Virtual Trial room. This phase lasted for 3 months.

In the Delivery phase, we released the Alpha version and then the Beta version to get the user feedback from the selected group of users. This phase majorly consisted of bug fixes and add-on features based on initial user feedback. Due to continuous user feedback and change orders, we got delayed by two months for the delivery but in the end, both parties were satisfied.

Design System

Color

Color-virnecon-terasol-technologies

Typography

Typography-Virgil-Proper

Icons

Icons-virnecon-terasol-technologies

Accomplishments

Solutions designed to reach a wider audience

The client took our eCommerce app development services for the project and our team created a fully functional native android, web, and iOS application. We went with native development rather than cross-platform to ensure the functionality of the Virtual trial room. We ensured that the e-Commerce platform was mobile-friendly and easy to navigate for the users.

Other features like:

  • Push Notifications
  • Easy Payment Gateway and Options
  • Live Tracking
  • Placing Order and Returns
  • Provide a Variety of Clothing Choices

Virtual Trial Room

Using the latest technology, we were able to bring distinction for Vircon in the market that is to try outfits online over mobile devices and web platforms.

Virtual reality was implemented with OpenCV and face detection allowing to superimpose a 2D image of the apparel over the person in front of the camera.

Detection Algorithm

For smooth working of Virtual trial rooms, our detection algorithm helped the system to recalibrate the size of the apparel and impose it on the camera feed or photograph uploaded.

Admin Panel

The admin panel allowed Vircon admins to add new apparel, and manage their order and delivery. The app sported many formats to upload data including text, videos, 3D graphics, etc.

The Admin panel consists of:

  • User Management
  • Data and Content Management
  • Inventory Management- supplier and customer side
  • Payment Administration
  • Offers and Discount Management
  • Logistics Integration

App Flow

Ecommerce-app-development-virnecon-Terasol-technologie
Vircon-Gallery-Images-1
Virtual-trial-room-virnecon-Terasol-technologie
Virnecon-Gallery-Images-4
Virnecon-Gallery-Images-3

What Client Says About Our Work

rating-2

Customer Support

 

rating-2

Value for Money

 

rating-2-1

Quality of Deliverable

 

rating-2-1

Overall Ratings

 

virnecon logo

"The team has developed AR based virtual trial for my fashion e-commerce for android, iOS and web development. They are most reliable and superb in quality. The only thing I would suggest for improvement is to start including digital marketing services also."

- Founder, Vircon 🇮🇳

Build Next-Gen Digital Solutions with Us.

Give us a brief insight into your idea, requirement, and budget. We will carefully analyze your business needs and craft the perfect solution for you!
Clutch-Terasol-Technologies
GoodFirm-Terasol-Technologies
dmca-badge-Terasol-Technologies

Copyright © 2014 -22. All Rights Reserved